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The starting economy has three characteristics:Compared with the first store economy, the connotation of the first-time economy is richer. Study times said that there is a big difference between the first-time economy and the first-store economy. The first-store economy refers to an economic form that uses the advantages of resources to attract domestic and foreign brands to open stores in the region for the first time, so as to achieve the optimal coupling between brand value and regional resources, thus having a positive impact on the regional economic development. The first store can be the first store in the world, the first store in China, the first store in the region, etc. Through the opening of these first stores, consumers can be provided with more diversified and personalized choices, and at the same time, business innovation and upgrading can be promoted.Stimulate consumption potential: by providing colorful new products and services, the first-time economy can stimulate consumers' desire to buy and expand consumer demand.

The Central Committee of the Communist Party of China's Decision on Further Comprehensively Deepening Reform and Promoting Chinese Modernization, which was deliberated and adopted by the Third Plenary Session of the 20th CPC Central Committee, emphasized that the long-term mechanism for expanding consumption should be improved, restrictive measures should be reduced, public consumption should be reasonably increased, and the initial economy should be actively promoted.Chain development: The starting economy not only pays attention to the first activity, but also emphasizes the whole chain development process, including the complete system of research and development, release, display, promotion and sales of new products.The starting economy has three characteristics:

Leading and trendy: The first-time economy has the characteristics of fashion, quality and trendy, which meets the requirements of consumption upgrading and high-quality development and is an important embodiment of regional business vitality and innovation ability.Enhance brand image: enterprises can quickly establish and enhance brand image and enhance market competitiveness through initial activities.Stimulate consumption potential: by providing colorful new products and services, the first-time economy can stimulate consumers' desire to buy and expand consumer demand.